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Revenue Analytics

Demo

Demo data · a simulated SaaS launch week for myapp.com. Join the waitlist →

Total Revenue
€18,423
Transactions
187
Avg Order Value
€98.52

Revenue over time

Payments grouped by when the money landed, not when the visit started.
€5,423 · Thu, Sep 17

Revenue by source

revenue
producthunt€6,124
twitter€4,821
newsletter€3,849
google€1,783
reddit€964
No UTM€482
chatgpt€400

Revenue by referrer

revenue
news.ycombinator.com€7,124
twitter.com€4,821
google.com€2,783
producthunt.com€1,845
github.com€968
chatgpt.com€400

Revenue by channel

revenue
Referral€9,937
Social€4,821
Search€2,783
Direct€482
AI€400

Top custom events

Count
signup1,287
upgrade_click643
trial_started412
docs_search287
video_play198

Revenue retention by cohort

Revenue per weekly cohort, tracked over the weeks since their first payment.
CohortW0
9/17/2026€10,861
9/10/2026€7,562

Time to payment by source

Average days from first visit to purchase
sourcepaymentsavg daysrevenue
producthunt62<1d€6,124
twitter491d€4,821
newsletter393d€3,849
google184d€1,783
reddit105d€964
No UTM6<1d€482
chatgpt32d€400

Vanity traffic

Sources sending real traffic but zero revenue. Candidates to cut or rework.
facebook892 visitors
linkedin604 visitors
pinterest311 visitors

Profit by source

Demo ad spend, fixed. In your dashboard you type what each source cost.
sourcerevenuecostprofitmargin
producthunt€6,124€0€6,124100%
twitter€4,821€1,200€3,62175%
newsletter€3,849€900€2,94977%
google€1,783€1,400€38321%
reddit€964€1,150-€186-19%
No UTM€482€0€482100%
chatgpt€400€0€400100%